NERO Chain is excited to announce a strategic partnership with XO, a leading Web3 social platform revolutionizing the dating and social networking space through AI-powered matchmaking and incentive-driven interactions.

The global dating services market continues to expand, growing from $87.4 billion in 2023 to $92.7 billion in 2024. In Japan, the online dating and matchmaking market was valued at $5.13 billion (¥788 billion) in 2023 and is projected to reach $5.6 billion (¥860 billion) by 2028 (Source: CyberAgent). Despite this growth, the industry still faces major challenges, including phishing scams, fraud, and a lack of meaningful user engagement on traditional platforms.

Through this partnership, NERO Chain and XO are set to transform Japan’s social dating landscape, offering a next-generation experience that prioritizes security, engagement, and deeper connections. XO’s AI-driven personalization and reward-based interactions will introduce a more immersive, secure, and rewarding dating experience for users in Japan.

About XO Social App

XO is a Web3-powered social and dating app that integrates blockchain technology, AI agents, and Proof of Personhood (PoP) to create a secure and engaging social experience. It focuses on eliminating fake accounts, improving user trust, and enhancing social interactions through AI-powered matchmaking. Unlike traditional dating apps, XO matches users based on shared content and conversations rather than just profile-based swiping.

Since their launch, XO has rapidly expanded to 1.5 million users, driven primarily by organic growth and referrals, demonstrating strong market demand. With 1 million matches per month and a 15% 30-day retention rate—three times the industry average—the platform fosters deep user engagement. On average, users spend 40 minutes per day on XO, outperforming leading social apps like Facebook and Snapchat. AI-driven interactions play a key role, with agents facilitating over 100,000 daily engagements. Additionally, XO processes more than 100,000 daily transactions, and its monetization strategy is proving highly effective, with an Average Revenue Per Paying User (ARPPU) of $38—1.7 times higher than Bumble—underscoring both user willingness to pay and the platform’s scalable, Social2Earn business model.

What does XO Solve and Why is it Popular? 

XO addresses major challenges in the social and dating space by;

1. Ensuring Trust & Safety – Implementing advanced identity verification to eliminate fake profiles and scams, creating a more secure and authentic user experience.
   
   
   

2. AI-Driven Personalization – Analyzing user behavior, preferences, and interaction patterns to enhance matchmaking, build social credibility, and drive engagement through dynamic, gamified interactions.
   
   
   

3. Social2Earn model – Integrating advertising seamlessly into chat interactions, AI recommendations, and gamified experiences, making it a natural part of the user journey while maximizing engagement and conversion rates.

The platform’s popularity is driven by:

1. Privacy & Inclusivity – Offering a safe and welcoming space with anonymous and invitation-only communities, fostering a supportive environment, particularly for LGBTQ+ users.
   
   
   

2. AI-Enhanced Matchmaking & Engagement – Utilizing advanced AI to create more meaningful connections while rewarding user participation through an interactive engagement system.
   
   
   

3. Seamless Integration & Connectivity – Expanding user interactions through integration with leading digital identity and social platforms, enhancing trust, accessibility, and cross-platform engagement.

A Token-Powered Ecosystem for Meaningful Engagement and TrustーXO tokens launching soon

Within their application, XO is set to launch XO tokens, marking a major step in its mission to revolutionize the Web3 social and dating landscape. Designed to enhance user engagement and foster a sustainable ecosystem, XO tokens power interactions within the platform—rewarding users for meaningful engagement, unlocking premium features, and enabling decentralized social experiences. From boosting DID (Decentralized ID) scores to supporting paid chats, tipping, and content monetization, XO tokens create a dynamic and rewarding social environment. Additionally, integration with Web3 platforms like Farcaster and Cyber ID expands their utility beyond XO, fostering a broader decentralized social economy. With this launch, XO is redefining digital connections, offering a more immersive and rewarding social experience.

About XO

XO is a Web3-powered social and dating platform that transforms matchmaking with AI-driven interactions, blockchain verification, and incentive-based engagement. Backed by Cyber, Rakuten, and Techstars, XO leads SocialFi innovation, fostering a secure and rewarding digital connection experience.

About NERO Chain

NERO Chain is a Layer-1 blockchain providing modular blockchain technology to address challenges in the Web3 industry. With account abstraction, it creates a flexible ecosystem that supports the application layer while enhancing token liquidity and utility for Web3 projects. Developed by a global team of engineers, NERO Chain is recognized for its advancements in modular chains and its focus on blockchain architecture, traditional finance, trading, and risk management.

For more information, visit XO and NERO Chain.

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